domingo, 8 de maio de 2016

5 Deadly Landing Page Mistakes That Sabotage Your Results
5 Deadly Landing Page 
Mistakes Sabotaging Your Results
Did you know that 44% of B2B clicks are directed to a home page, instead of a dedicated landing page? That’s a big problem, because landing page relevance and performance is a key ingredient in your Quality Score (the single biggest factor in determining your results and costs).

Sending paid traffic to unoptimized landing pages is like scarfing down a Big Mac on your way to the gym. You’re undermining your own efforts, forcing yourself to work twice as hard (or spend twice as much) just to see a miniscule return.

But if you can fix these five common landing page mistakes, you can stop these problems dead in their tracks and start seeing the results you deserve.
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